Thinking Mu

Sustainable fashion from Barcelona - innovative and pretty crazy

We sensed it from the very first moment; Thinking Mu and RRREVOLVE could be a hot romance. And that's exactly how it turned out. Thinking Mu is a young fair fashion label from Barcelona, founded by people who are right up our street. The designs are playful, sometimes crazy and always full of joie de vivre. But when it comes to sustainability, the Spanish brand shows its serious side: Thinking Mu is not satisfied with the status quo of sustainable fashion. With each collection, the makers present new materials and improvements in order to further reduce the ecological footprint of their clothes and show future-proof paths for the fashion industry. Traditional natural materials are given a modern makeover, cycles are closed and higher goals are pursued. From hemp shirts dyed with flowers to clothes made from 100% recycled materials, the Spaniards are working on new ways to produce fashion as sustainably as possible.

And the romance between Thinking Mu and RRREVOLVE - hopefully it will go on for a long time!

You can find Thinking Mu dresses in our stores in Zurich and Bern - and of course here in the online store.